Geneva Royer, CPACC
UX Researcher | UX Designer
Award-winning UX Designer & Researcher with with a unique blend of teaching experience and product leadership in edtech and non-profits. Certified in web development, UX design, and digital accessibility, I excel at mixed-methods research, user-centric design, and integrating WCAG best practices across the full product lifecycle. Please feel free to connect with me on LinkedIn to learn more.
Highlighted Skills
Adobe Creative Suite
Figma
HTML/JavaScript/CSS
Hotjar
Axe by Deque
UserTesting
NVDA
Maze
JAWS
WAVE: Web Accessibility Evaluation Tool
Sketch
Featured UX Design Case Studies
Project 01: Naomi-AI: AI-Driven Guidance Counselor
Duration: August 2023-May 2024
Key Skills: AI (Artificial Intelligence), Prompt Engineering, Web Development, Usability Testing, Web Accessibility Testing, UX Research, Web Design, Prototyping
Overview: The 24/7 Teach's AI College and Career Success Coach provides personalized counseling through Naomi-AI, an AI-powered virtual counselor, aiming to help students pursue their ideal education and career by offering constant support, motivation, and readiness through personalized guidance and instant feedback.
Project: Design and develop Naomi-AI, an AI guidance counselor for the learning platform. Train and test the artificial intelligence of Naomi-AI for accuracy and efficiency.
Project 02: 24/7 Teach: Website Redesign
Duration: April 2022-June 2022
Key Skills: Web Development (HTML, CSS, JavaScript), Usability Testing, Web Accessibility Testing, UX Research, Web Design, Visual Design, Mockup & Prototyping
Overview: 24/7 Teach is an E-learning organization that prepares teen, adult, and corporate learners with virtual courses and professional experience.
24/7 Teach provides services based on the following types of clients: Teens, Adults, and Organizations.
Project: Redesign and develop the 24/7 Teach’s landing page to boost business authenticity and customer retention.
Featured Case UX Research Case Studies
Project 01: Homerun MLB: Catch and Collect
Duration: August 2021-September 2021
Key Skills: Trailer/Commercial Creation, Sound Engineering, UX Writing, User Research, UX Design, Visual Design, Mockup & Prototyping
Overview: Major League Baseball (MLB) is a North American professional baseball organization founded in 1903 after a merger between the U.S. professional baseball leagues, the National League (NL) and the American League (AL). It formed the technology department, MLB Advanced Media, in 2020. The MLB Advanced Media focuses on future video game and virtual and augmented reality development. Their goal is to provide fans excitement of baseball through cross platform and immersive virtual and and augmented experience and captivating baseball stories captured by their products.
Project: Design a mobile application that encourages sport fans to visit stadiums and collect digital baseball cards.
Project 02: ABS DMV Services: Website Redesign
Duration: March 2021-April 2021
Key Skills: UX Writing, User Research, UX Design, Visual Design, Mockup Creation, Prototyping & Testing
Overview: ABS DMV Services is a local Department of Motor Vehicle, located in Brooklyn, NY. It provides its customers with all of their vehicle registration and insurance needs at the same location, preventing working professionals from waiting in long lines to address their automobile registration renewals. ABS DMV Services provides faster registration assistance than its competitors because drivers complete several car services in one location. Their services include transfer title or change in ownership, duplicate title, and address change.
Project: Redesign the ABS DMV Services website to increase local clientele for the company.
Project 03: Lab-Grown Diamonds
Duration: December 2020, 1 Week
Key Skills: Web Development (HTML, CSS, JavaScript), Usability Testing, Web Accessibility Testing, UX Research, Web Design, Visual Design, Mockup & Prototyping
Overview: Lab-grown diamonds are diamonds created in a laboratory using three methods: high-pressure and high-temperature (HPHT), chemical vapor deposition (CVD), and ultrasound cavitation. They are necessary for multiple industries, including Industrial and Luxury Goods Industries. Their usages include gemstones, oil and gas drills, and materials for surgical scalpels and radiation detectors in the health industry.
Project: Develop a web page persuading viewers to purchase lab-grown diamonds over mined diamonds.
Professional Certification
Certified Professionals in Accessibility Core Competencies (CPACC)
Professional Certificate in UX & Emerging Interaction Design
Certification in Designing an Accessible User Experience
Developer Certificate in Responsive Web Design
Certificate in Multimedia, Animations, and Motion: Advanced
Certificate in Visual Design and Colors (with WCAG 2.2 updates)
Certification in Device-independent Input Methods (With WCAG 2.2 updates
Certificate in Web Accessibility Testing: Basic Methods and Tools
Certificate in Web Accessibility Testing: Screen Readers
Certificate in Usability Testing for Accessibility
Certificate in Responsive Design and Zoom
Certificate in Custom JavaScript/ARIA Widgets
Education
B.S. in Computer Engineering, A Minor in Digital Media Art
Manhattan University
Award
Mona Chalabi’s 100 New Yorkers Drawing Competition
Lower Manhattan Cultural Council (LMCC) November 2020
Mona Chalabi, an artist, has skillfully crafted 100 New Yorkers to authentically represent the vibrant diversity of New York City. The 10 winning artworks, created by Aashti Miller, Billie Pool, Carmen Einfinger, Gazal Mathur, Geneva Royer, Jaya Ramkarran-Perkari, June Gaddy, Mona Monahan, Shevon Gant, and Steven Johnson, displayed in the Oculus alongside Mona's captivating project until November 30, 2020.